{"id":6017,"date":"2026-07-12T10:01:11","date_gmt":"2026-07-12T08:01:11","guid":{"rendered":"https:\/\/branike.com\/prirucka\/eshop-legislativa-2026\/"},"modified":"2026-07-31T21:43:43","modified_gmt":"2026-07-31T19:43:43","slug":"eshop-legislativa-2026","status":"publish","type":"kb_article","link":"https:\/\/branike.com\/prirucka\/eshop-legislativa-2026\/","title":{"rendered":"Legislat\u00edva e-shopu 2026"},"content":{"rendered":"\n<p class=\"wp-block-branike-text\">Tento \u010dl\u00e1nok zh\u0155\u0148a, \u010do mus\u00ed slovensk\u00fd e-shop v roku 2026 splni\u0165. Nie je to pr\u00e1vne poradenstvo \u2014 je to <strong>zoznam vec\u00ed, na ktor\u00e9 sa naj\u010dastej\u0161ie zab\u00fada<\/strong>, a pozn\u00e1mka pri ka\u017edej, \u010do z toho rie\u0161i syst\u00e9m a \u010do ost\u00e1va na v\u00e1s.<\/p>\n\n\n<p class=\"wp-block-branike-text\">Pripraven\u00e9 texty a nastavenia s\u00fa dobr\u00fd z\u00e1klad. <strong>Nechajte si ich prejs\u0165 pr\u00e1vnikom<\/strong> \u2014 je to jednorazov\u00fd n\u00e1klad oproti pokute.<\/p>\n\n\n<h2 class=\"wp-block-branike-heading\">Povinn\u00e9 inform\u00e1cie pred objedn\u00e1vkou<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Kto ste<\/strong> \u2014 obchodn\u00e9 meno, s\u00eddlo, I\u010cO, z\u00e1pis v registri, kontakt.<\/li>\n\n\n<li><strong>Celkov\u00e1 cena vr\u00e1tane dan\u00ed a poplatkov.<\/strong><\/li>\n\n\n<li><strong>N\u00e1klady na dopravu<\/strong> uveden\u00e9 vopred, nie a\u017e v poslednom kroku pokladne.<\/li>\n\n\n<li><strong>Term\u00edn dodania.<\/strong><\/li>\n\n\n<li><strong>Sp\u00f4soby platby.<\/strong><\/li>\n\n\n<li><strong>Pr\u00e1vo na odst\u00fapenie od zmluvy<\/strong>, jeho lehota a postup.<\/li>\n\n\n<li><strong>Reklama\u010dn\u00fd poriadok.<\/strong><\/li>\n\n\n<li><strong>Mo\u017enos\u0165 mimos\u00fadneho rie\u0161enia sporu.<\/strong><\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">Text tla\u010didla v pokladni<\/h2>\n\n\n<p class=\"wp-block-branike-text\">Z tla\u010didla, ktor\u00fdm sa objedn\u00e1vka dokon\u010duje, mus\u00ed by\u0165 <strong>jednozna\u010dne jasn\u00e9, \u017ee zav\u00e4zuje k platbe<\/strong>. \u201eObjedna\u0165 s povinnos\u0165ou platby&#8220; \u00e1no; samotn\u00e9 \u201ePokra\u010dova\u0165&#8220; alebo \u201eOdosla\u0165&#8220; nie.<\/p>\n\n\n<p class=\"wp-block-branike-text\">Vyzer\u00e1 to ako detail. Nie je \u2014 bez tohto ozna\u010denia m\u00f4\u017ee by\u0165 objedn\u00e1vka napadnute\u013en\u00e1. Syst\u00e9m text nastavi\u0165 vie, vy si len skontrolujte, \u017ee tam naozaj je.<\/p>\n\n\n<h2 class=\"wp-block-branike-heading\">Cenov\u00e1 hist\u00f3ria pri z\u013eav\u00e1ch<\/h2>\n\n\n<p class=\"wp-block-branike-text\">Pri ka\u017edej z\u013eave mus\u00edte uvies\u0165 <strong>najni\u017e\u0161iu cenu za posledn\u00fdch tridsa\u0165 dn\u00ed<\/strong> pred z\u013eavou. Cie\u013eom pravidla je zabr\u00e1ni\u0165 tomu, aby sa cena pred akciou najprv zdvihla.<\/p>\n\n\n<p class=\"wp-block-branike-text\">Hist\u00f3ria cien sa vedie automaticky, tak\u017ee \u00fadaj m\u00e1te z \u010doho vypo\u010d\u00edta\u0165. <strong>T\u00fdka sa to aj kr\u00e1tkych akci\u00ed<\/strong> \u2014 a pr\u00e1ve pri nich sa na\u0148 zab\u00fada najviac.<\/p>\n\n\n<h2 class=\"wp-block-branike-heading\">Odst\u00fapenie od zmluvy<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Lehota je \u0161trn\u00e1s\u0165 dn\u00ed<\/strong> od prevzatia tovaru.<\/li>\n\n\n<li><strong>Formul\u00e1r na odst\u00fapenie<\/strong> mus\u00edte poskytn\u00fa\u0165. Z\u00e1kazn\u00edk ho m\u00e1 ma\u0165 k dispoz\u00edcii aj v z\u00e1kazn\u00edckom \u00fa\u010dte.<\/li>\n\n\n<li><strong>Peniaze vraciate vr\u00e1tane dopravy<\/strong>, ale len vo v\u00fd\u0161ke najlacnej\u0161ieho sp\u00f4sobu, ktor\u00fd ste pon\u00fakali.<\/li>\n\n\n<li><strong>N\u00e1klady na vr\u00e1tenie tovaru<\/strong> zn\u00e1\u0161a z\u00e1kazn\u00edk \u2014 <strong>ak ste ho o tom vopred informovali<\/strong>. Ak nie, zn\u00e1\u0161ate ich vy.<\/li>\n\n\n<li>\ud83d\udd34 <strong>Pri digit\u00e1lnom obsahu pr\u00e1vo zanik\u00e1 len vtedy<\/strong>, ak z\u00e1kazn\u00edk <strong>v pokladni v\u00fdslovne s\u00fahlasil<\/strong> so za\u010dat\u00edm plnenia a potvrdil, \u017ee t\u00fdm pr\u00e1vo str\u00e1ca. Bez tohto s\u00fahlasu mus\u00edte vr\u00e1ti\u0165 peniaze, aj ke\u010f si s\u00fabor stiahol alebo kurz pozrel.<\/li>\n\n\n<li><strong>Pri slu\u017ebe s dohodnut\u00fdm term\u00ednom<\/strong> \u2014 napr\u00edklad vstupenke na podujatie \u2014 sa odst\u00fapenie neuplat\u0148uje. To ale neznamen\u00e1, \u017ee nemus\u00edte ma\u0165 storno podmienky; znamen\u00e1 to, \u017ee si ich ur\u010dujete vy a mus\u00edte ich zverejni\u0165.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">Reklam\u00e1cie<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Zodpovednos\u0165 za vady<\/strong> a lehota na vybavenie reklam\u00e1cie.<\/li>\n\n\n<li><strong>Reklama\u010dn\u00fd poriadok<\/strong> zverejnen\u00fd na webe.<\/li>\n\n\n<li><strong>Potvrdenie o prijat\u00ed reklam\u00e1cie<\/strong> z\u00e1kazn\u00edkovi.<\/li>\n\n\n<li><strong>Evidencia reklam\u00e1ci\u00ed.<\/strong><\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">Osobn\u00e9 \u00fadaje a s\u00fahlasy<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Z\u00e1sady spracovania osobn\u00fdch \u00fadajov<\/strong> zrozumite\u013ene, nie skop\u00edrovan\u00e9 odinakia\u013e.<\/li>\n\n\n<li><strong>S\u00fahlas s obchodn\u00fdmi spr\u00e1vami oddelene<\/strong> od objedn\u00e1vky. N\u00e1kup nie je prihl\u00e1senie na odber.<\/li>\n\n\n<li><strong>Odhl\u00e1senie z odberu<\/strong> v ka\u017edom e-maile.<\/li>\n\n\n<li><strong>Pr\u00e1vo na export a v\u00fdmaz \u00fadajov<\/strong> \u2014 mus\u00edte ho vedie\u0165 vybavi\u0165.<\/li>\n\n\n<li>\ud83d\udd34 <strong>S\u00fahlasov\u00e1 li\u0161ta mus\u00ed by\u0165 sk\u00f4r ne\u017e meranie.<\/strong> Naj\u010dastej\u0161ia chyba je, \u017ee li\u0161ta sa zobraz\u00ed, ale meracie skripty be\u017eia u\u017e pod \u0148ou. Z poh\u013eadu pravidiel je to to ist\u00e9, ako keby li\u0161ta nebola.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">DPH a doklady<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Fakt\u00fara so v\u0161etk\u00fdmi n\u00e1le\u017eitos\u0165ami<\/strong> a s\u00favisl\u00fdm \u010d\u00edslovan\u00edm bez dier.<\/li>\n\n\n<li><strong>Doklady sa nema\u017e\u00fa, stornuj\u00fa sa.<\/strong><\/li>\n\n\n<li><strong>Dobropis s v\u00e4zbou na p\u00f4vodn\u00fa fakt\u00faru.<\/strong><\/li>\n\n\n<li><strong>Kontroln\u00fd v\u00fdkaz DPH<\/strong>, ak ste platite\u013e.<\/li>\n\n\n<li><strong>Cezhrani\u010dn\u00fd predaj v E\u00da<\/strong> \u2014 po prekro\u010den\u00ed prahu 10 000 \u20ac ro\u010dne \u00fa\u010dtujete da\u0148 krajiny z\u00e1kazn\u00edka.<\/li>\n\n\n<li><strong>Elektronick\u00e1 fakt\u00fara<\/strong> \u2014 na Slovensku <strong>povinn\u00e1 od 1. janu\u00e1ra 2027<\/strong>. Nie je to hudba bud\u00facnosti, je to term\u00edn.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">\u010eal\u0161ie povinnosti pod\u013ea toho, \u010do pred\u00e1vate<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Cena za mern\u00fa jednotku<\/strong> pri tovare pred\u00e1vanom na v\u00e1hu \u010di objem.<\/li>\n\n\n<li><strong>Recykla\u010dn\u00e9 poplatky a inform\u00e1cie o obaloch<\/strong>, ak sa v\u00e1s t\u00fdkaj\u00fa.<\/li>\n\n\n<li><strong>Osobitn\u00e9 pravidl\u00e1<\/strong> pri potravin\u00e1ch, kozmetike, doplnkoch v\u00fd\u017eivy, alkohole a tovare s vekov\u00fdm obmedzen\u00edm.<\/li>\n\n\n<li><strong>Bezpe\u010dnostn\u00e9 inform\u00e1cie<\/strong> pri v\u00fdrobkoch, ktor\u00e9 ich vy\u017eaduj\u00fa.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">\u010co z toho rie\u0161i syst\u00e9m a \u010do vy<\/h2>\n\n\n<p class=\"wp-block-branike-text\">Rozdelenie, aby bolo jasn\u00e9, kde kon\u010d\u00ed technika:<\/p>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Syst\u00e9m rie\u0161i<\/strong> \u2014 cenov\u00fa hist\u00f3riu, text tla\u010didla, formul\u00e1r na odst\u00fapenie a jeho evidenciu, doklady a \u010d\u00edseln\u00e9 rady, v\u00fdkaz DPH, sledovanie prahu pri predaji do E\u00da, s\u00fahlasov\u00fa li\u0161tu, export a v\u00fdmaz \u00fadajov.<\/li>\n\n\n<li><strong>Vy rie\u0161ite<\/strong> \u2014 znenie obchodn\u00fdch podmienok a reklama\u010dn\u00e9ho poriadku, spr\u00e1vne zaradenie tovaru do sadzieb DPH, skuto\u010dn\u00e9 vybavovanie reklam\u00e1ci\u00ed a odst\u00fapen\u00ed, a povinnosti \u0161pecifick\u00e9 pre v\u00e1\u0161 sortiment.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">Kontroln\u00fd zoznam pred spusten\u00edm<\/h2>\n\n\n<p class=\"wp-block-branike-text\">Prejdite si to bod po bode. Trv\u00e1 to hodinu a je to najlacnej\u0161ia poistka, ak\u00fa pri spusten\u00ed m\u00e1te:<\/p>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Obchodn\u00e9 podmienky<\/strong> zverejnen\u00e9 a odkaz na ne v p\u00e4ti\u010dke aj v pokladni.<\/li>\n\n\n<li><strong>Reklama\u010dn\u00fd poriadok<\/strong> zverejnen\u00fd.<\/li>\n\n\n<li><strong>Formul\u00e1r na odst\u00fapenie od zmluvy<\/strong> dostupn\u00fd.<\/li>\n\n\n<li><strong>Z\u00e1sady spracovania osobn\u00fdch \u00fadajov<\/strong> zverejnen\u00e9.<\/li>\n\n\n<li><strong>S\u00fahlasov\u00e1 li\u0161ta<\/strong> funguje a meranie \u010dak\u00e1 na s\u00fahlas.<\/li>\n\n\n<li><strong>Text tla\u010didla v pokladni<\/strong> hovor\u00ed o povinnosti platby.<\/li>\n\n\n<li><strong>Ceny dopravy<\/strong> vidite\u013en\u00e9 pred poklad\u0148ou.<\/li>\n\n\n<li><strong>Term\u00edn dodania<\/strong> uveden\u00fd.<\/li>\n\n\n<li><strong>Fakt\u00fara<\/strong> obsahuje v\u0161etky n\u00e1le\u017eitosti \u2014 prejdite ju s \u00fa\u010dtovn\u00edkom.<\/li>\n\n\n<li><strong>Kontakt na v\u00e1s<\/strong> vr\u00e1tane identifika\u010dn\u00fdch \u00fadajov firmy.<\/li>\n\n\n<li><strong>Pri digit\u00e1lnych produktoch<\/strong> \u2014 s\u00fahlas so za\u010dat\u00edm plnenia v pokladni.<\/li>\n\n<\/ul>\n\n\n<p class=\"wp-block-branike-text\">Ak nie\u010do z tohto ch\u00fdba, nie je to d\u00f4vod odklada\u0165 spustenie o mesiac \u2014 je to zoznam na najbli\u017e\u0161ie dva dni.<\/p>\n\n\n<h2 class=\"wp-block-branike-heading\">Na \u010do si da\u0165 pozor<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Nekop\u00edrujte podmienky z in\u00e9ho e-shopu.<\/strong> Je to poru\u0161enie autorsk\u00fdch pr\u00e1v a text nesed\u00ed na va\u0161e podnikanie.<\/li>\n\n\n<li><strong>S\u00fahlas so za\u010dat\u00edm plnenia pri digit\u00e1lnom obsahu mus\u00ed by\u0165 v pokladni.<\/strong> Toto je najdrah\u0161ie prehliadnutie z cel\u00e9ho zoznamu.<\/li>\n\n\n<li><strong>Z\u013eavy bez cenovej hist\u00f3rie neoznamujte.<\/strong><\/li>\n\n\n<li><strong>Meranie nesp\u00fa\u0161\u0165ajte pred s\u00fahlasom.<\/strong><\/li>\n\n\n<li><strong>Elektronick\u00fa fakt\u00faru si vysk\u00fa\u0161ajte pred term\u00ednom<\/strong>, nie v decembri 2026.<\/li>\n\n\n<li><strong>Pri zmene sortimentu si povinnosti prejdite znova.<\/strong> Nov\u00fd druh tovaru m\u00f4\u017ee prinies\u0165 nov\u00e9 pravidl\u00e1.<\/li>\n\n\n<li><strong>Raz ro\u010dne si to cel\u00e9 prejdite.<\/strong> Legislat\u00edva sa men\u00ed a va\u0161e nastavenie z minul\u00e9ho roka nemus\u00ed sta\u010di\u0165.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">\u010ealej<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><a href=\"https:\/\/branike.com\/prirucka\/ako-spustit-eshop\/\">Ako spusti\u0165 e-shop<\/a><\/li>\n\n\n<li><a href=\"https:\/\/branike.com\/prirucka\/dph-kv-dph-peppol\/\">DPH, KV DPH a Peppol<\/a><\/li>\n\n\n<li><a href=\"https:\/\/branike.com\/prirucka\/woo-oss-cezhranicna-dph\/\">Ako na to: OSS \u2014 cezhrani\u010dn\u00e1 DPH v E\u00da (WooKit)<\/a><\/li>\n\n\n<li><a href=\"https:\/\/branike.com\/prirucka\/digitalne-prehlad\/\">Predaj digit\u00e1lnych produktov<\/a><\/li>\n\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>\u010co z povinnost\u00ed slovensk\u00e9ho a eur\u00f3pskeho e-shopu m\u00e1 WooKit zabudovan\u00e9 \u2014 Omnibus, odst\u00fapenie do 14 dn\u00ed, text tla\u010didla v pokladni, reklam\u00e1cie, OSS \u2014 a \u010do od v\u00e1s e\u0161te treba.<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","meta":{"_bkb_access":"public","_bkb_min_tier":"basic","_bkb_teaser":"","_bkb_featured":false,"_bt_container":"","_bt_sidebar":"","_bt_show_title":"","footnotes":"","_bseo_title":"","_bseo_description":"E-shop mus\u00ed sp\u013a\u0148a\u0165 slovensk\u00e9 a E\u00da povinnosti. WooKit ich m\u00e1 zabudovan\u00e9, tak\u017ee v\u00e4\u010d\u0161inu vyrie\u0161ite p\u00e1r klikmi. \u010co je pokryt\u00e9 Odst\u00fapenie od zmluvy \u2014 inform\u00e1cie a fo","_bseo_noindex":"","_bseo_nofollow":"","_bseo_canonical":"","_bseo_og_title":"","_bseo_og_description":"","_bseo_og_image_id":0,"_bseo_og_image_url":"","_bseo_focus_keyword":""},"kb_category":[29],"kb_tag":[],"class_list":["post-6017","kb_article","type-kb_article","status-publish","hentry","kb_category-eshop"],"_links":{"self":[{"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_article\/6017","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_article"}],"about":[{"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/types\/kb_article"}],"author":[{"embeddable":true,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":3,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_article\/6017\/revisions"}],"predecessor-version":[{"id":6755,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_article\/6017\/revisions\/6755"}],"wp:attachment":[{"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/media?parent=6017"}],"wp:term":[{"taxonomy":"kb_category","embeddable":true,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_category?post=6017"},{"taxonomy":"kb_tag","embeddable":true,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_tag?post=6017"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}