{"id":6014,"date":"2026-07-12T10:01:11","date_gmt":"2026-07-12T08:01:11","guid":{"rendered":"https:\/\/branike.com\/prirucka\/eshop-prehlad\/"},"modified":"2026-07-31T22:07:29","modified_gmt":"2026-07-31T20:07:29","slug":"eshop-prehlad","status":"publish","type":"kb_article","link":"https:\/\/branike.com\/prirucka\/eshop-prehlad\/","title":{"rendered":"E-shop \u2014 \u010do v\u0161etko pred\u00e1te"},"content":{"rendered":"\n<p class=\"wp-block-branike-text\">E-shop v Branike ekosyst\u00e9me stoj\u00ed na WooCommerce \u2014 teda na najroz\u0161\u00edrenej\u0161om rie\u0161en\u00ed pre WordPress \u2014 a dop\u013a\u0148a ho o to, \u010do <strong>slovensk\u00fd e-shop re\u00e1lne potrebuje<\/strong> a \u010do sa inak kupuje ako p\u00e4\u0165 samostatn\u00fdch pluginov od piatich firiem.<\/p>\n\n\n<p class=\"wp-block-branike-text\">Tento \u010dl\u00e1nok je preh\u013ead toho, \u010do v\u0161etko sa d\u00e1 pred\u00e1va\u0165 a \u010do je k tomu pripraven\u00e9.<\/p>\n\n\n<div 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cy=\"50%\" r=\"50%\"><stop offset=\"0%\" stop-color=\"#7C3AED\" stop-opacity=\"0.45\"\/><stop offset=\"100%\" stop-color=\"#7C3AED\" stop-opacity=\"0\"\/><\/radialGradient><\/defs><circle cx=\"260\" cy=\"260\" r=\"250\" fill=\"url(#bkvOrbitGlow-eshop)\"\/><g fill=\"#DDD6FE\"><circle class=\"star s1\" cx=\"96\" cy=\"88\" r=\"1.8\"\/><circle class=\"star s2\" cx=\"430\" cy=\"112\" r=\"2.2\"\/><circle class=\"star s3\" cx=\"472\" cy=\"322\" r=\"1.6\"\/><circle class=\"star s4\" cx=\"352\" cy=\"470\" r=\"2\"\/><circle class=\"star s5\" cx=\"128\" cy=\"424\" r=\"1.7\"\/><circle class=\"star s6\" cx=\"44\" cy=\"252\" r=\"2.1\"\/><circle class=\"star s7\" cx=\"300\" cy=\"36\" r=\"1.5\"\/><circle class=\"star s8\" cx=\"200\" cy=\"498\" r=\"1.9\"\/><\/g><g fill=\"none\" stroke=\"#A78BFA\" stroke-opacity=\"0.28\"><circle class=\"r-spin\" cx=\"260\" cy=\"260\" r=\"228\" stroke-dasharray=\"2 10\"\/><circle cx=\"260\" cy=\"260\" r=\"185\"\/><circle class=\"r-rev\" cx=\"260\" cy=\"260\" r=\"130\" 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opacity=\"0.28\"\/><circle cx=\"260\" cy=\"40\" r=\"3.4\" fill=\"#EDE9FE\"\/><\/g><g class=\"flow f2\"><circle cx=\"415\" cy=\"105\" r=\"7\" fill=\"#C4B5FD\" opacity=\"0.28\"\/><circle cx=\"415\" cy=\"105\" r=\"3.4\" fill=\"#EDE9FE\"\/><\/g><g class=\"flow f3\"><circle cx=\"480\" cy=\"260\" r=\"7\" fill=\"#C4B5FD\" opacity=\"0.28\"\/><circle cx=\"480\" cy=\"260\" r=\"3.4\" fill=\"#EDE9FE\"\/><\/g><g class=\"flow f4\"><circle cx=\"415\" cy=\"415\" r=\"7\" fill=\"#C4B5FD\" opacity=\"0.28\"\/><circle cx=\"415\" cy=\"415\" r=\"3.4\" fill=\"#EDE9FE\"\/><\/g><g class=\"flow f5\"><circle cx=\"260\" cy=\"480\" r=\"7\" fill=\"#C4B5FD\" opacity=\"0.28\"\/><circle cx=\"260\" cy=\"480\" r=\"3.4\" fill=\"#EDE9FE\"\/><\/g><g class=\"flow f6\"><circle cx=\"105\" cy=\"415\" r=\"7\" fill=\"#C4B5FD\" opacity=\"0.28\"\/><circle cx=\"105\" cy=\"415\" r=\"3.4\" fill=\"#EDE9FE\"\/><\/g><g class=\"flow f7\"><circle cx=\"40\" cy=\"260\" r=\"7\" fill=\"#C4B5FD\" opacity=\"0.28\"\/><circle cx=\"40\" cy=\"260\" r=\"3.4\" fill=\"#EDE9FE\"\/><\/g><g class=\"flow f8\"><circle cx=\"105\" cy=\"105\" r=\"7\" fill=\"#C4B5FD\" opacity=\"0.28\"\/><circle cx=\"105\" cy=\"105\" r=\"3.4\" fill=\"#EDE9FE\"\/><\/g><\/g><g class=\"p1\"><circle cx=\"260\" cy=\"75\" r=\"9\" fill=\"#A78BFA\" opacity=\"0.25\"\/><circle cx=\"260\" cy=\"75\" r=\"5\" fill=\"#DDD6FE\"\/><\/g><g class=\"p2\"><circle cx=\"260\" cy=\"130\" r=\"7\" fill=\"#7C3AED\" opacity=\"0.3\"\/><circle cx=\"260\" cy=\"130\" r=\"4\" fill=\"#A78BFA\"\/><\/g><g class=\"p3\"><circle cx=\"488\" cy=\"260\" r=\"7\" fill=\"#7C3AED\" opacity=\"0.3\"\/><circle cx=\"488\" cy=\"260\" r=\"4\" fill=\"#C4B5FD\"\/><\/g><\/svg>\n<div class=\"core\"><svg viewBox=\"0 0 44 44\" width=\"46\" height=\"46\" aria-hidden=\"true\" focusable=\"false\"><rect x=\"4\" y=\"4\" width=\"36\" height=\"36\" rx=\"10\" fill=\"#ffffff\" fill-opacity=\"0.14\"\/><rect x=\"4.75\" y=\"4.75\" width=\"34.5\" height=\"34.5\" rx=\"9.25\" fill=\"none\" stroke=\"#ffffff\" stroke-opacity=\"0.35\" stroke-width=\"1.5\"\/><rect x=\"12\" y=\"12\" width=\"8.5\" height=\"8.5\" rx=\"2.5\" fill=\"#ffffff\"\/><rect x=\"23.5\" y=\"12\" width=\"8.5\" height=\"8.5\" rx=\"2.5\" fill=\"#ffffff\"\/><rect x=\"12\" y=\"23.5\" width=\"8.5\" height=\"8.5\" rx=\"2.5\" fill=\"#ffffff\"\/><rect x=\"23.5\" y=\"23.5\" width=\"8.5\" height=\"8.5\" rx=\"2.5\" fill=\"#ffffff\"\/><\/svg><b>E-SHOP<\/b><\/div>\n<div class=\"chip c1\"><i><span class=\"ic\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M3 8l9-4 9 4v8l-9 4-9-4z\"\/><path d=\"M3 8l9 4 9-4M12 12v8\"\/><\/svg><\/span><b>Doprava<\/b><\/i><\/div>\n<div class=\"chip c2\"><i><span class=\"ic\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M14 3H7a2 2 0 0 0-2 2v14a2 2 0 0 0 2 2h10a2 2 0 0 0 2-2V8z\"\/><path d=\"M14 3v5h5M9 13h6M9 17h4\"\/><\/svg><\/span><b>Fakt\u00fary<\/b><\/i><\/div>\n<div class=\"chip c3\"><i><span class=\"ic\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect x=\"4\" y=\"4\" width=\"7\" height=\"7\" rx=\"1\"\/><rect x=\"13\" y=\"4\" width=\"7\" height=\"7\" rx=\"1\"\/><rect x=\"4\" y=\"13\" width=\"7\" height=\"7\" rx=\"1\"\/><rect x=\"13\" y=\"13\" width=\"7\" height=\"7\" rx=\"1\"\/><\/svg><\/span><b>Sklad<\/b><\/i><\/div>\n<div class=\"chip c4\"><i><span class=\"ic\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><circle cx=\"9\" cy=\"8\" r=\"3\"\/><path d=\"M3 20a6 6 0 0 1 12 0\"\/><path d=\"M16 11a3 3 0 1 0-1.5-5.6\"\/><\/svg><\/span><b>Firmy<\/b><\/i><\/div>\n<div class=\"chip c5\"><i><span class=\"ic\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M3 9l9-4 9 4-9 4z\"\/><path d=\"M7 11v4c0 1 2.2 2 5 2s5-1 5-2v-4\"\/><\/svg><\/span><b>Kurzy<\/b><\/i><\/div>\n<div class=\"chip c6\"><i><span class=\"ic\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><rect x=\"3\" y=\"5\" width=\"18\" height=\"14\" rx=\"2\"\/><circle cx=\"9\" cy=\"10\" r=\"2\"\/><path d=\"m4 18 5-4 4 3 3-2 4 3\"\/><\/svg><\/span><b>Digit\u00e1l<\/b><\/i><\/div>\n<div class=\"chip c7\"><i><span class=\"ic\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M4 8a2 2 0 0 1 2-2h12a2 2 0 0 1 2 2 2 2 0 0 0 0 4 2 2 0 0 0 0 4 2 2 0 0 1-2 2H6a2 2 0 0 1-2-2 2 2 0 0 0 0-4 2 2 0 0 0 0-4z\"\/><\/svg><\/span><b>Vstupenky<\/b><\/i><\/div>\n<div class=\"chip c8\"><i><span class=\"ic\"><svg viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#fff\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19 5 5 19\"\/><circle cx=\"7.5\" cy=\"7.5\" r=\"2.5\"\/><circle cx=\"16.5\" cy=\"16.5\" r=\"2.5\"\/><\/svg><\/span><b>Z\u013eavy<\/b><\/i><\/div>\n<\/div>\n<div class=\"cap\"><p>Jedna poklad\u0148a pre v\u0161etko, \u010do pred\u00e1vate<\/p><\/div>\n<\/div>\n\n\n<h2 class=\"wp-block-branike-heading\">\u010co sa d\u00e1 pred\u00e1va\u0165<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Fyzick\u00fd tovar<\/strong> \u2014 s dopravou, skladom a dodacou lehotou.<\/li>\n\n\n<li><strong>Digit\u00e1lne produkty<\/strong> \u2014 e-booky, \u0161abl\u00f3ny, nahr\u00e1vky, s ochranou proti \u0161\u00edreniu.<\/li>\n\n\n<li><strong>Online kurzy<\/strong> \u2014 objedn\u00e1vka rovno zap\u00ed\u0161e \u0161tudenta.<\/li>\n\n\n<li><strong>Vstupenky na podujatia.<\/strong><\/li>\n\n\n<li><strong>\u010clenstvo a predplatn\u00e9<\/strong> \u2014 pr\u00edstup k obsahu alebo k lep\u0161\u00edm cen\u00e1m.<\/li>\n\n\n<li><strong>Slu\u017eby a rezerv\u00e1cie<\/strong> \u2014 vr\u00e1tane z\u00e1lohy vopred.<\/li>\n\n\n<li><strong>Ubytovanie<\/strong> \u2014 pobyty s obsadenos\u0165ou a sez\u00f3nnymi cenami.<\/li>\n\n\n<li><strong>Dar\u010dekov\u00e9 poukazy<\/strong> a kurz k\u00fapen\u00fd ako dar\u010dek pre niekoho in\u00e9ho.<\/li>\n\n<\/ul>\n\n\n<p class=\"wp-block-branike-text\">V\u0161etko v jednej pokladni a v jednej objedn\u00e1vke. Z\u00e1kazn\u00edk si teda m\u00f4\u017ee k\u00fapi\u0165 knihu aj kurz naraz a dostane jednu fakt\u00faru.<\/p>\n\n\n<h2 class=\"wp-block-branike-heading\">Predaj firm\u00e1m<\/h2>\n\n\n<p class=\"wp-block-branike-text\">Slovensk\u00fd e-shop ve\u013emi \u010dasto pred\u00e1va aj firm\u00e1m a to je in\u00fd svet ne\u017e predaj spotrebite\u013eom:<\/p>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Vyplnenie \u00fadajov pod\u013ea I\u010cO<\/strong> \u2014 z\u00e1kazn\u00edk zad\u00e1 I\u010cO a \u00fadaje sa doplnia samy z registra. Menej preklepov, r\u00fdchlej\u0161ia poklad\u0148a.<\/li>\n\n\n<li><strong>Overenie I\u010c DPH<\/strong> pre cezhrani\u010dn\u00fd predaj a prenos da\u0148ovej povinnosti.<\/li>\n\n\n<li><strong>Skryt\u00e9 ceny<\/strong> pre neprihl\u00e1sen\u00fdch, ak nechcete ma\u0165 ve\u013ekoobchodn\u00e9 ceny verejn\u00e9.<\/li>\n\n\n<li><strong>Produkty len pre firmy.<\/strong><\/li>\n\n\n<li><strong>Dopyt namiesto n\u00e1kupu<\/strong> tam, kde sa cena dohaduje.<\/li>\n\n\n<li><strong>Ve\u013ekoobchodn\u00e9 ceny a minim\u00e1lny odber<\/strong> naviazan\u00e9 na skupinu z\u00e1kazn\u00edkov.<\/li>\n\n\n<li><strong>Ceny bez DPH<\/strong> pre vybran\u00e9 skupiny \u2014 ve\u013ekoodberate\u013e uva\u017euje v cen\u00e1ch bez dane.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">Sklad<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Kniha pohybov<\/strong> \u2014 vid\u00edte, \u010do a kedy sa pohlo a pre\u010do. Nie len aktu\u00e1lny stav.<\/li>\n\n\n<li><strong>Pracovn\u00e1 plocha<\/strong> na naskladnenie a opravy.<\/li>\n\n\n<li>\ud83d\udd34 <strong>Jedin\u00fdm zdrojom pravdy o mno\u017estve ost\u00e1va samotn\u00fd e-shop.<\/strong> Nadstavba stavy len zaznamen\u00e1va a zobrazuje \u2014 nikdy si nevedie vlastn\u00e9 po\u010dty ved\u013ea. Pr\u00e1ve t\u00fdm vznik\u00e1 rozdiel medzi \u201ena sklade 3&#8243; a realitou.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">\u010co pom\u00e1ha preda\u0165 viac<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Ponuka v pokladni<\/strong> \u2014 doplnok k tomu, \u010do m\u00e1 z\u00e1kazn\u00edk v ko\u0161\u00edku, na jedno kliknutie.<\/li>\n\n\n<li><strong>Opusten\u00fd ko\u0161\u00edk<\/strong> \u2014 nedokon\u010den\u00e1 objedn\u00e1vka spust\u00ed s\u00e9riu pripomienok cez CRM.<\/li>\n\n\n<li><strong>Ob\u013e\u00faben\u00e9 produkty<\/strong> a <strong>porovnanie<\/strong>.<\/li>\n\n\n<li><strong>R\u00fdchly n\u00e1h\u013ead<\/strong> priamo z v\u00fdpisu, bez otv\u00e1rania str\u00e1nky produktu.<\/li>\n\n\n<li><strong>Zdie\u013eanie produktu<\/strong> s priate\u013eom.<\/li>\n\n\n<li><strong>Dotaz na produkt<\/strong> \u2014 tla\u010didlo \u201eM\u00e1m ot\u00e1zku&#8220;. Zachyt\u00ed z\u00e1kazn\u00edka, ktor\u00fd by inak odi\u0161iel.<\/li>\n\n\n<li><strong>Vlastn\u00e1 str\u00e1nka po objedn\u00e1vke<\/strong> namiesto stroh\u00e9ho potvrdenia \u2014 miesto na po\u010fakovanie, \u010fal\u0161\u00ed krok aj odpor\u00fa\u010danie.<\/li>\n\n\n<li><strong>Kredit za odpor\u00fa\u010danie<\/strong> \u2014 z\u00e1kazn\u00edk privedie \u010fal\u0161ieho a z\u00edska kredit na n\u00e1kup.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">\u010co pom\u00e1ha z\u00e1kazn\u00edkovi rozhodn\u00fa\u0165 sa<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Dodacia lehota<\/strong> pri produkte, glob\u00e1lne alebo per produkt. Ot\u00e1zka \u201ekedy to pr\u00edde&#8220; je pri ka\u017edej objedn\u00e1vke.<\/li>\n\n\n<li><strong>Cena za mern\u00fa jednotku<\/strong> \u2014 za kilogram, liter, meter. Pri potravin\u00e1ch a drog\u00e9rii je to povinnos\u0165 aj pomoc.<\/li>\n\n\n<li><strong>Vlastn\u00fd text v e-maile pod\u013ea produktu<\/strong> \u2014 pokyny, ktor\u00e9 patria len k danej veci.<\/li>\n\n\n<li><strong>Pripomienka nezaplatenej objedn\u00e1vky.<\/strong><\/li>\n\n\n<li><strong>Viac mien<\/strong>, ak pred\u00e1vate za hranice.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">Poklad\u0148a<\/h2>\n\n\n<p class=\"wp-block-branike-text\">Poklad\u0148a je miesto, kde sa objedn\u00e1vka bu\u010f dokon\u010d\u00ed, alebo strat\u00ed. Preto sa d\u00e1 posklada\u0165 presne pod\u013ea toho, \u010do pred\u00e1vate:<\/p>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Poradie pol\u00ed<\/strong> sa d\u00e1 zmeni\u0165.<\/li>\n\n\n<li><strong>Nepotrebn\u00e9 polia vypn\u00fa\u0165.<\/strong> Ka\u017ed\u00e9 pole navy\u0161e stoj\u00ed dokon\u010den\u00e9 objedn\u00e1vky \u2014 a pri fyzickom tovare ur\u010dite nepotrebujete rovnak\u00e9 \u00fadaje ako pri e-booku.<\/li>\n\n\n<li><strong>Firemn\u00e9 polia<\/strong> I\u010cO a I\u010c DPH pribudn\u00fa tam, kde maj\u00fa by\u0165.<\/li>\n\n\n<li><strong>N\u00e1kup bez registr\u00e1cie<\/strong> nechajte mo\u017en\u00fd. Povinn\u00e9 vytvorenie \u00fa\u010dtu je jedna z naj\u010dastej\u0161\u00edch pr\u00ed\u010din opustenej pokladne.<\/li>\n\n<\/ul>\n\n\n<p class=\"wp-block-branike-text\">Zvy\u0161ok \u2014 doprava, dobierka a sp\u00f4soby platby \u2014 m\u00e1 vlastn\u00fd n\u00e1vod.<\/p>\n\n\n<h2 class=\"wp-block-branike-heading\">Dar\u010deky a poukazy<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Kurz ako dar\u010dek<\/strong> \u2014 kupuj\u00faci zad\u00e1 e-mail obdarovan\u00e9ho a ten dostane k\u00f3d, ktor\u00fd si uplatn\u00ed s\u00e1m. Nemus\u00edte ni\u010d posiela\u0165 ru\u010dne.<\/li>\n\n\n<li><strong>Dar\u010dekov\u00e9 poukazy<\/strong> na n\u00e1kup.<\/li>\n\n\n<li><strong>Sez\u00f3nny predaj<\/strong> \u2014 dar\u010dekov\u00e9 varianty pred sviatkami b\u00fdvaj\u00fa v\u00fdznamn\u00e1 \u010das\u0165 ro\u010dn\u00fdch tr\u017eieb u t\u00fdch, ktor\u00ed na ne myslia vopred.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">Doklady a legislat\u00edva<\/h2>\n\n\n<p class=\"wp-block-branike-text\">Toto je \u010das\u0165, kv\u00f4li ktorej m\u00e1 zmysel ma\u0165 e-shop postaven\u00fd na slovenskom rie\u0161en\u00ed:<\/p>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Fakt\u00fara z objedn\u00e1vky<\/strong> so spr\u00e1vnym \u010d\u00edseln\u00fdm radom a DPH, dobropis pri vr\u00e1ten\u00ed.<\/li>\n\n\n<li><strong>Cenov\u00e1 hist\u00f3ria tridsa\u0165 dn\u00ed<\/strong> \u2014 pri z\u013eave sa mus\u00ed uv\u00e1dza\u0165 najni\u017e\u0161ia cena za posledn\u00fdch tridsa\u0165 dn\u00ed.<\/li>\n\n\n<li><strong>Odst\u00fapenie od zmluvy<\/strong> \u2014 formul\u00e1r aj tla\u010didlo v z\u00e1kazn\u00edckom \u00fa\u010dte a spr\u00e1va v administr\u00e1cii.<\/li>\n\n\n<li><strong>Text tla\u010didla v pokladni<\/strong> \u2014 mus\u00ed by\u0165 z neho jasn\u00e9, \u017ee objedn\u00e1vka zav\u00e4zuje k platbe.<\/li>\n\n\n<li><strong>Cezhrani\u010dn\u00fd predaj v E\u00da<\/strong> so sledovan\u00edm prahu.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">Ako to zapad\u00e1 do ekosyst\u00e9mu<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Faktur\u00e1cia<\/strong> \u2014 doklady, v\u00fdkazy, p\u00e1rovanie platieb.<\/li>\n\n\n<li><strong>CRM<\/strong> \u2014 z\u00e1kazn\u00edk s hist\u00f3riou n\u00e1kupov a celkovou hodnotou; opusten\u00fd ko\u0161\u00edk sp\u00fa\u0161\u0165a s\u00e9riu.<\/li>\n\n\n<li><strong>Kurzy, podujatia, rezerv\u00e1cie a ubytovanie<\/strong> pred\u00e1vaj\u00fa cez t\u00fa ist\u00fa poklad\u0148u.<\/li>\n\n\n<li><strong>\u010clenstvo a klub<\/strong> \u2014 ceny a pr\u00edstupy pod\u013ea skupiny z\u00e1kazn\u00edka.<\/li>\n\n\n<li><strong>Digit\u00e1lne produkty<\/strong> \u2014 vodoznak a kni\u017enica n\u00e1kupov.<\/li>\n\n\n<li><strong>Bloky<\/strong> \u2014 predajn\u00e9 str\u00e1nky a vlastn\u00e1 str\u00e1nka po objedn\u00e1vke.<\/li>\n\n\n<li><strong>SEO<\/strong> \u2014 \u0161trukt\u00farovan\u00e9 \u00fadaje produktu s cenou a dostupnos\u0165ou.<\/li>\n\n\n<li><strong>Firemn\u00e9 \u00fadaje<\/strong> na jednom mieste pre doklady aj kontakt.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">\u010co to nerob\u00ed<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Nie je to \u00fa\u010dtovn\u00edctvo.<\/strong> Vystavuje doklady, nevedie knihy.<\/li>\n\n\n<li><strong>Nie je to skladov\u00fd syst\u00e9m pre ve\u013ekosklad.<\/strong> Kniha pohybov nie je riadenie logistiky.<\/li>\n\n\n<li><strong>Nenapoj\u00ed sa samo na ka\u017ed\u00fd podnikov\u00fd syst\u00e9m.<\/strong> Prepojenia sa daj\u00fa urobi\u0165, ale nie s\u00fa s\u00fa\u010das\u0165ou bal\u00edka.<\/li>\n\n\n<li><strong>Neprivedie z\u00e1kazn\u00edkov.<\/strong> To je marketing, nie plugin.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">Na \u010do si da\u0165 pozor<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><strong>Nezap\u00ednajte v\u0161etky moduly naraz.<\/strong> Ka\u017ed\u00fd nie\u010do prid\u00e1 do pokladne alebo na str\u00e1nku produktu \u2014 a preplnen\u00e1 poklad\u0148a pred\u00e1va hor\u0161ie.<\/li>\n\n\n<li><strong>Faktur\u00e1ciu a DPH nastavte pred prv\u00fdm predajom.<\/strong><\/li>\n\n\n<li><strong>Pr\u00e1vne texty si nechajte skontrolova\u0165.<\/strong> Pripraven\u00e9 s\u00fa dobr\u00fd z\u00e1klad, nie n\u00e1hrada za pr\u00e1vnika.<\/li>\n\n\n<li><strong>Prejdite si cel\u00fa objedn\u00e1vku sami<\/strong>, vr\u00e1tane e-mailov a fakt\u00fary.<\/li>\n\n\n<li><strong>Sledujte, kde \u013eudia odpad\u00e1vaj\u00fa.<\/strong> V\u00e4\u010d\u0161inou je to doprava alebo povinn\u00e1 registr\u00e1cia.<\/li>\n\n\n<li><strong>Skontrolujte e-shop na mobile.<\/strong> V\u00e4\u010d\u0161ina n\u00e1kupov sa za\u010d\u00edna tam.<\/li>\n\n<\/ul>\n\n\n<h2 class=\"wp-block-branike-heading\">\u010ealej<\/h2>\n\n\n<ul class=\"wp-block-list\">\n\n<li><a href=\"https:\/\/branike.com\/prirucka\/ako-spustit-eshop\/\">Ako spusti\u0165 e-shop<\/a><\/li>\n\n\n<li><a href=\"https:\/\/branike.com\/prirucka\/doprava-platby-nastavenie\/\">Doprava, dobierka a platby \u2014 nastavenie<\/a><\/li>\n\n\n<li><a href=\"https:\/\/branike.com\/prirucka\/eshop-legislativa-2026\/\">Legislat\u00edva e-shopu 2026<\/a><\/li>\n\n\n<li><a href=\"https:\/\/branike.com\/prirucka\/sprievodca-woo\/\">Kompletn\u00fd sprievodca: Branike WooKit (e-shop)<\/a><\/li>\n\n\n<li><a href=\"https:\/\/branike.com\/branike-wookit-nadstavba-pre-woocommerce-plugin\/\">Branike WooKit \u2014 predajn\u00e1 str\u00e1nka<\/a><\/li>\n\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>E-shop na WooCommerce doplnen\u00fd o slovensk\u00e9 potreby: fyzick\u00fd tovar so skladovou knihou, digit\u00e1lne produkty s kni\u017enicou, kurzy, \u010dlenstv\u00e1, vstupenky aj ve\u013ekoobchod \u2014 a objedn\u00e1vka, doklad, z\u00e1kazn\u00edk i \u0161tatistika na jednom mieste.<\/p>\n","protected":false},"author":1,"featured_media":0,"template":"","meta":{"_bkb_access":"public","_bkb_min_tier":"basic","_bkb_teaser":"","_bkb_featured":true,"_bt_container":"","_bt_sidebar":"","_bt_show_title":"","footnotes":"","_bseo_title":"","_bseo_description":"E-shop v Branike stoj\u00ed na WooCommerce a Branike ho dop\u013a\u0148a o slovensk\u00e9 potreby a prepojenie s cel\u00fdm ekosyst\u00e9mom. Pred\u00e1vate \u010doko\u013evek \u2014 fyzick\u00e9 aj digit\u00e1lne. \u010co m\u00f4","_bseo_noindex":"","_bseo_nofollow":"","_bseo_canonical":"","_bseo_og_title":"","_bseo_og_description":"","_bseo_og_image_id":0,"_bseo_og_image_url":"","_bseo_focus_keyword":""},"kb_category":[29],"kb_tag":[],"class_list":["post-6014","kb_article","type-kb_article","status-publish","hentry","kb_category-eshop"],"_links":{"self":[{"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_article\/6014","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_article"}],"about":[{"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/types\/kb_article"}],"author":[{"embeddable":true,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":5,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_article\/6014\/revisions"}],"predecessor-version":[{"id":6794,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_article\/6014\/revisions\/6794"}],"wp:attachment":[{"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/media?parent=6014"}],"wp:term":[{"taxonomy":"kb_category","embeddable":true,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_category?post=6014"},{"taxonomy":"kb_tag","embeddable":true,"href":"https:\/\/branike.com\/wp-json\/wp\/v2\/kb_tag?post=6014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}